Digital Marketing Specialist - SEO Focus

We're looking for someone to join a small, hands-on marketing team and take ownership of organic growth through search visibility and strong content. As a part of our team, you will directly contribute to the growth of ZAGA and all its umbrella brands, including Smile24h, our patient-facing portal, Dental 3D Models, and the Edentulism Conference.You'll also pitch in on other marketing tasks as the team needs.

About the company

ZAGA Centers is a global network of certified dental clinics dedicated to treating patients with severe bone loss using the Zygomatic Anatomy-Guided Approach (ZAGA), helping patients when traditional dental implants are not a suitable option or have failed. We work with more than 70 certified centers worldwide, training clinicians and building the tools and community around this approach.

What you'll do

• Own SEO strategy and execution across ZAGA Centers' web properties (with the emphasis on Smile24h patient portal)
• Do keyword research, on-page optimization, content structure, and technical SEO checks (site architecture, schema, redirects, crawl issues) across all brands
• Work inside WordPress (Gutenberg, Elementor, Spectra) to implement and troubleshoot SEO changes
• Write articles and stay on the lookout for new content opportunities
• Proactively reach out to our certified centers to gather and organize content
• Track rankings, traffic, and organic performance, and turn that into clear next steps
• Keep up with how search is changing, algorithm updates, AI-driven search behavior, and bring that back to the team
• Help with the related marketing work when the team needs it - this isn't a role where you only touch one type of task

What we're looking for

• Real hands-on experience in digital marketing, with working SEO knowledge - you understand the core principles and have applied them, even if it's not your sole specialty
• Comfortable working in WordPress at an admin level - not just creating pages, but managing settings, plugins, and structure
• Not afraid of the technical side of web admin - redirects, permissions, troubleshooting when something breaks
• Familiar with the technical side of SEO - schema, site structure, crawl issues - not just content and keywords
• Experience working with data- reading traffic and ranking reports, and using them to decide what to do next, not just producing them
• Autonomous and curious - you look things up, test, and figure things out rather than waiting for instructions
• Not afraid of tasks you haven't done before
• A team player who gets that a small team only works if everyone understands what the others are carrying, and pulls in the same direction
• Comfortable working in English (written and spoken); Spanish is a plus
• Experience with video editing would be highly valued

What we offer

• Remuneration: €32,000 gross per year + private health insurance
• Hybrid setup based in Barcelona
• A real seat on a small team, where your work has visible, direct impact on results
• Support for continuous learning - courses or training relevant to your role covered by the company
• Free coffee and tea at the office