E-commerce & CRM Manager

In this role, you lead the Givenchy Beauty site’s day-to-day operations and drive a high-impact e-commerce and CRM program. You’ll partner with HQ and cross-functional teams to deliver a bold digital performance plan and optimize customer journeys with a frictionless, premium brand experience. You will focus on sales growth, performance testing, and ROI-driven activation across digital channels. The role sits at the intersection of commerce, content, and customer engagement, shaping how the brand connects with luxury consumers online. This is a hands-on, strategic position in a fast-paced environment with a clear impact on revenue and brand storytelling.

• Define and drive the eCommerce & CRM strategy and annual trade activation
• Create launch 360s with marketing for launches and sustained moments
• Localise content in collaboration with Givenchy HQ
• Manage sampling and gifting to boost discovery and conversion
• Oversee the local e-commerce site, monitor daily performance and site health
• Submit business cases for new site features and optimisations
• Manage SEO/SEA traffic and UK loyalty/CRM campaigns
• Develop and manage full-year email/SMS campaign calendar
• Collaborate with agency on SEA strategy and budget allocation
• Forecast sales and expenses; reforecast to achieve profitability
• Analyze media performance and optimize digital initiatives
• Lead and develop direct reports
• Coordinate with warehouse, operations and CS to ensure on-brand, timely delivery and service

• Strong e-commerce experience and management knowledge
• Knowledge of the UK market and UK beauty industry
• Luxury goods industry awareness and client experience orientation
• Excellent attention to detail and ability to manage multiple projects
• Proven SEM experience (CPC, CPA, CPL) and SEO development
• Ability to analyze large data sets and communicate insights to leadership
• Solid project management skills with timelines and objectives
• Proficiency in Excel and PowerPoint
• Strong leadership and coaching capabilities
• Organisational and prioritisation skills
• Customer-centric mindset and focus on a premium client experience

• collaboration
• strong communication
• leadership
• e-commerce strategy
• CRM planning and execution
• SEO/SEA management