Product Lead

Product Lead | Womenswear Fashion Brand | Flexi Hours + Hybrid Working

The Opportunity

An exciting opportunity has arisen to join a rapidly growing womenswear fashion brand at a really exciting stage of its journey.

The brand is known for creating on-trend, inclusive and high-quality womenswear, with a strong focus on fit, flattering silhouettes and pieces that make women feel confident. As the business continues to grow, they're looking for an ambitious Product Lead to take ownership of the product direction and help shape the next chapter of the brand.

This is a highly hands-on role with significant creative and commercial influence. You'll be responsible for shaping the overall product vision, developing commercially strong ranges and working closely with the founders and wider team to ensure the product continues to evolve with the customer.

Key Responsibilities

Lead the overall product strategy and direction across womenswear

Shape seasonal ranges that are trend-led, commercially relevant and aligned with the brand

Identify new product, category and growth opportunities through customer insight, trends and trading performance

Work closely with Design, Buying, Merchandising and suppliers throughout the product development process

Own the journey from initial product concept through to final sign-off and delivery

Champion fit, quality, fabrication, construction and attention to detail across the range

Review and challenge product to ensure every piece has a clear customer and commercial purpose

Use sales, customer feedback and product performance to inform future ranges and product decisions

Build strong relationships with suppliers and support negotiations around cost, quality, lead times and development

Keep product development and delivery on track, ensuring key deadlines are met

Identify opportunities to improve the product, processes and ways of working as the business grows

Work closely with the founders, bringing clear product vision, commercial thinking and fresh ideas to the wider business

About You

Strong experience across womenswear product, buying or product development

Experience operating at Senior Buyer, Buying Manager, Product Manager, Head of Product or similar level

Athleisure experience highly advantageous

A strong eye for product, trend and commercial opportunity

Excellent understanding of fit, quality, fabrication and garment construction

Strong understanding of suppliers, sourcing, costing and production

Confidence using sales and customer insight to influence product decisions

Experience working closely with founders or within a smaller, entrepreneurial business

A proactive, commercially minded and entrepreneurial attitude

What's on Offer

Genuine ownership of the product direction and future of the brand

Close exposure to the founders and senior leadership team

A highly hands-on role with real autonomy and influence

The opportunity to shape and develop the product function as the business scales

Hybrid working and flexible hours

A creative, collaborative and entrepreneurial environment

The chance to make a visible impact across product, customer and commercial performance

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